Advertising your Festival
Instructions
Your team must now decide where it would be best to advertise your Festival. The media options available include television, radio, magazines, newspapers, cinema and the Internet.
As a team you must weigh up the advantages and disadvantages of each form of advertising, as well as considering the cost. You must then decide which forms of advertising you will use. You can mix and match different types of advertising to ensure you reach the largest audience.
Your team must now decide where it would be best to advertise your Festival. The media options available include television, radio, magazines, newspapers, cinema and the Internet.
As a team you must weigh up the advantages and disadvantages of each form of advertising, as well as considering the cost. You must then decide which forms of advertising you will use. You can mix and match different types of advertising to ensure you reach the largest audience.
Promotional Material
Instructions
Promoting your Festival is essential to inform customers of the line-up, when it is, the price and what is on offer. It is also vital to persuade customers to come to your festival rather than a competing festival. All festival teams must produce two examples of how they would present their Festival to customers. You must design and produce the following: A. A promotional poster. The poster must include the following:
B. A Festival Ticket People often like to keep their tickets as a memento of the day. You need to design an eye-catching but usable ticket to issue to festival goers. You all have access to the same materials (located at the front of the room). You must try to be as creative as possible. |